Price a client from first question to signed letter
Fifty minutes, recorded live with a room of UK accountants. Not a product tour. You see the pricing decisions and the software at the same time, because that is how it happens in a real meeting.
Where a fee should come from: scope, risk, complexity and what the client values, never how long it takes
The scoping questions that move the number, asked out loud with the client watching
The engagement letter clause that settles who pays when a client leaves halfway through the year
Turning one calculated fee into three options, and where your current price belongs among them
The one-off fee most firms forget entirely when a client joins mid-year
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